Explain like I'm five · IT Mgmt

What is IT Investment Evaluation?

IT investment evaluation, told as a story about answering a sponsor in numbers once the tour is over.

this tour company IS the IT project organizationdid our money pay off?the show is over, but the company has no number to answer the sponsor with

The sponsor paid a lot, and once the show's over, nobody knows if that money paid off.This tour company IS the IT project organization.

the audience loved it so much!so how much of my money came back?audience reactions aren't enough — results have to be shown in money and numbers

"The audience loved it" alone can't convince the sponsor.Audience reactions aren't enough — results have to be shown in money and numbers.

invested $100kreturned $140kIT investment evaluation = a scorecard for the show, written in money and numbers afterwardchecking, in numbers, whether the investment paid off

IT investment evaluation is a scorecard for the show, written in money and numbers afterward.Checking, in numbers, whether the investment paid off.

Check ROIreturn per dollar invested
Check NPVvalue future earnings in today's money
Widen with BSClook from four angles: finance, audience, ops, growth
Weigh qualitative gainsbrand and reputation count too
METRICSROI — how much earned per dollarNPV — future earnings in today's moneyBSC — finance, audience, ops, growthqualitative — brand, reputationweigh the numbers together with intangibles like brand and reputation

Investment evaluation looks at ROI, NPV, BSC, and qualitative gains together.Weigh the numbers together with intangibles like brand and reputation.

revenue +40%a revenue increase shows up right in the numbersnow I'm a fan of this tourthings like fan loyalty don't fit one number — but the evaluation still tracks them separately

Some investment gains can't be captured by a number alone.Things like fan loyalty don't fit one number — but the evaluation still tracks them separately.

In one breath

IT investment evaluation = after the project (show) ends, checking — in both numbers and intangibles — whether the investment paid off.

IT investment evaluation measures financial metrics like ROI and NPV, the four BSC perspectives (financial, customer, internal process, learning & growth), and qualitative effects like brand value, together, to judge whether an investment was worthwhile. This page centers on checking results after the investment, but the same metrics also serve feasibility reviews before it.

When grown-ups say it

ROI
The ratio of net gain to money invested. A widely used baseline metric.
NPV
Future earnings in today's value, minus the money invested. Reflects how money's value changes over time.
Balanced Scorecard
A scorecard viewed from four angles: finance, audience, ops, growth. Keeps you from leaning on just one number.
Qualitative Benefit
Value like fan loyalty that doesn't fit a number. Not ignored — tracked separately instead.
Project Risk Mgmt
The umbrella that prepares for show-day weather. Risk is weighed before the investment decision too. → the umbrella for surprises
Ops Performance Mgmt
Measuring system uptime and latency after the show too. Evaluation keeps happening through the operations stage too. → the ops room after the show
IS Audit/PMO
Checks the project as a third party (audit) or supports its management (PMO). Covered in depth on another page (the publishing-house story). → the checker who watches the whole publishing run
Negotiation & Contract
Writing terms into the performance contract. Contract terms change what the investment costs and returns. → tuning terms until both sign
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